Caracterización de la cultura política digital desde el análisis del discurso textual de usuarios en la red social Facebook

Abstract

The present investigation, whose objective is to characterize the Political Culture of users in the social network Facebook, makes use of the Discourse Analysis to study and interpret the positions and opinions of users on issues related to the presidential elections in Colombia during the year 2022, which they express through their textual comments. Likewise, this research adopts the methodological references of qualitative research, which allows the study of a given phenomenon through interpretation to give it meaning and meaning, as well as a descriptive-theoretical approach that allows contributions to the area of knowledge of Political Culture in digital contexts. As a conclusion, this research proposes Digital Political Culture as a phenomenon which can be characterized by what this study calls popular knowledge and frames of mind, which are determinant to build a Skeptical and Detractive Digital Political Culture concerning of what happens in the political and social scenarios, where the historical struggles meet without a definitive repair.