Plan de negocios para formular y evaluar la viabilidad de una empresa productora y comercializadora de miel de abejas y sus derivados en el municipio de Útica- Cundinamarca

Abstract

The red alert for the possible extinction of bees has triggered alarms for their protection, since without bees neither we nor life as we know it could survive. without bees, neither we nor life as we know it could survive, bees play a fundamental role in environmental sustainability and food security that is not yet fully recognized. is not yet fully recognized, what is sought in the start-up company Honsweet LTDA, is to protect bees while taking advantage of the protect the bees while taking advantage of the products that they offer us, such as honey and other derivatives other by-products. For the development of the project, two phases are proposed, where the production and commercialization of the production and commercialization of the honeycomb products, we also evaluate aspects such as market viability, sustainability and viability of the market, sustainability and profitability that the company will produce.