Plan de negocios para la automatización de outfits con base a las últimas tendencias de moda

Abstract

The document aims to present the business plan for the creation of a web platform leveraging the use of artificial intelligence and Big Data, based on the latest fashion trends in the city of Bogota. For a correct structuring of the business plan, a business model was created from the canvas methodology where the value proposition focused on making use of garment selection strategies to provide the convenience of not having to worry about the outfit to wear. On the other hand, it is possible to evidence the SWOT analysis where the strengths and positioning of the proposal against other possible competitors were identified and evaluated, obtaining a high feasibility in its possible implementation from the point of view of financial and market analysis.