Propuesta de implementación de políticas, parámetros y estrategias que permitan establecer el modelo de organización saludable de tipo celular en la startup bpower digital

Abstract

The objective of the following work was to study the Cellular Model of Healthy Organization - MOCEORSA applied to the Colombian startup BPower Digital in order to propose policies, parameters and strategies that allow directing the company to be a healthy organization. A preliminary review using scientometrics to analyze the advances, studies, and applications of the different organizational models in order to strengthen the MOCEORSA model together with the construction and parameterization of the instrument to collect information and measurement of organizational health in the company. Starting with the development of a measurement instrument made up of 18 questions, which aims to establish the initial diagnosis of the state of the company's organizational health. A score of 2.82 which corresponds to an acceptable state of health, on a proposed scale between one and seven, where one is healthy and seven corresponds to an unhealthy organization. Based on this result, an improvement plan is proposed based on the prioritization of those variables with a higher score, that may have unfavorable consequences on the work environment and its competitiveness in the market.