El enemigo se construye semanalmente: construcción del enemigo a través de las portadas de la Revista Semana

Abstract

This research focuses on the role media has in constituting enemies through its speech. Also, it looks forward to understand how the relationships that exist between media, its speech, power and the enemy, affect this constructions. Especially, it focuses on Semana, the magazine, and how it conceives, builds and characterizes the enemy on the magazine’s covers during the period between years 2016-2019. In order to achieve this, the discipline of Critical Discourse Analysis (CDA) is applied, from the outline given by Patrick Charaudeau to analyze media discourse; in turn, leaning on semiological resources that allow an enrichment of the interpretation of discourse. During the development of this investigation, it’s possible to have a better comprehension and understanding of how mass media, such as Semana, which are private entities that carry out public interest work, have been gradually losing their character of counterpower, largely due to the interference of powers such as political and economic in the media sphere; due in part to the fact that these powers have become aware of the fact that having control over these means of media allow them to exercise the most powerful power, which is the one that is exerted, no longer over the bodies, but instead over the minds of the subjects; subjects who tend to believe that the information presented by media corresponds to reality, instead of being just one version of it. Finally, through this investigative work, you are invited to reflect on these constructions of enmities, mostly non-organic, in which the other, in the worst case, becomes dehumanized to the extent that as a society its annihilation is justified.