Emprendimiento : plan de negocios creación de la Academia Free and Break en la Ciudad de Bogotá

Abstract

Nowadays, new disciplines are emerging in the sports world that previously, By their nature they were considered only Arts, however due to the evolution that these have had in terms of their regulations and components are considered today as sports disciplines, is the case of Freestyle Rap and Break Dance. On the other hand the handling that has been given to these has not allowed sports to position themselves in an adequate way in the sector, this is why the need arises to create the Free and Break Academy in the present project, which will develop a market study that will allow knowing the characteristics of the sector considering that our target audience will be those children and young people who want to practice the disciplines in a more formal way and for this it is necessary understand the factors that influence the project.