Narrativas visuales y sus posibles aplicaciones en procesos de divulgación científica y conservación del oso de anteojos (tremarctos ornatus) y su hábitat
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The conservation of the spectacled bear (Tremarctos ornatus) and its habitat has been a critical and sensitive issue for many years, since, from a biological and ecological point of view, its conservation is urgent and imminent; It is for this reason that the present degree work aims to develop visual narratives such as the album book, the illustrated story and stop motion, which contribute to scientific divulgation processes focused on the knowledge of the spectacled bear (Tremarctos ornatus ) and its habitat, and with this contribute to its conservation. For this purpose, a conceptual investigation is carried out in two thematic axes: the biological, it relates to the spectacled bear, its habitat and the conservation processes; and the literary and creative, which encompasses visual narratives, the short story and the album book. Next, the structure and visual line of the visual narratives are defined, and they are elaborated. As a result, 3 visual narratives are developed which are: an illustrated story entitled "Nem, the spectacled bear", a book album entitled "Seeds and bears", and a stop motion complement to the book bearing the same name as it.