Apropiación de Tecnologías de la Información y la Comunicación (TIC) para la conformación, consolidación y funcionamiento de redes organizacionales de microempresas del sector comercial en la ciudad de Bogotá

Abstract

This research aims to find the main characteristics the set of commercial micro-enterprises of the city of Bogotá present in relation to organizational networks. It has identified the deficiencies that system contains and the points at which it can hold to form a network. Based on the above, it has proposed a model that allows developing organizational networks of micro-enterprises belonging to the commercial sector. The proposed model consists of eight components to be developed and is supported in the use of Information and Communications Technology, thanks to its interactive nature that facilitates communication among them. It is necessary, for the achievement of each of the actions proposed in the model, micro-enterprises commercial just do not have an awareness of the importance of interaction among themselves and with other players in the market, but also to strengthen the knowledge and the use of Information and Communications Technology (ICT).