Hay Festival : Amalia Pombo

Abstract

Amalia de Pombo, Director of Hay Festival Colombia, highlights the success and expansion of the event's 13th edition, solidifying Cartagena as the country's cultural epicenter. The organization has strengthened its digital presence through live streaming and partnerships with international outlets like the BBC, as well as national channels such as Señal Colombia, granting global access to talks and activities held in venues across Riohacha, Medellín, and Cartagena. The festival celebrates an exceptional public response, particularly in Medellín, which hosted meetings with prominent authors and thinkers. Despite logistical challenges, the event reaffirms its commitment to the democratization of culture via social media and digital platforms, ensuring its continuity as one of the region's most significant literary and artistic gatherings for years to come.