Taller tierra libre: un acercamiento a la producción de gráfica antiespecista para la decoración de interiores

Abstract

The entrepreneurship Taller Tierra Libre is a creative venture dedicated to the production of handcrafted interior decoration pieces, intervened through various printmaking techniques. It emerges as a response to the decoration industry, which, despite its mass production capabilities, often lacks political content and personalized meaning. The pieces developed are inspired by the antispeciesist fight and other intersecting social movements such as feminism and anarchism, allowing the objects and their graphic elements to convey a message of resistance and awareness. The work is divided into three chapters: The first chapter contextualizes the fight for animal rights and its connection to other political processes, including a review of certain historical and artistic precedents in Latin American graphic art. The second chapter details the pieces created for the project, including moodboards and mockups. The third chapter presents a market analysis, survey results, and a business proposal.