Ced 4.0: Calificador administrativo para organizaciones deportivas.

Abstract

Considering that the companies of sports industry in Colombia faces a great challenge to survive and remain in the market for over 5 years, there is a clear need to determine their level of competitiveness during all the internal processes aimed at establishing internal areas that makes them competitive and viable in the market. For this purpose, a proper use of the strategic planning tool through innovation and new technologies should take place. Hence, this research -innovation project resulted in the design of a web application through an instrument developed in the context of the model of competitiveness of the Inter- American Development Bank (IADB), that allows to identify the map of competitiveness of the sports industry businesses to diagnose the functional areas organizationally, represent in a graphic and percentage form the traits and characteristics of the competitiveness in the companies and work from the results to the continuous improvement by means of a user-friendly interface, at zero-cost and with the option of expanding to other companies.