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Through scientific studies, other mainly emotional and behavioral, will be performed an investigation in which evidenced: how people visually build an state of falling in love with a soccer team, comparing it with the romantic love of interpersonal relationships between two individuals (Love for the soccer ↔ Romantic love). Understanding love as a behavior based on the acceptance and exploration of others. On the other hand, soccer is understood as a cultural phenomenon that is able to build society, through collective emotional bonds are generated that show a state of falling in love and evince of the transformations in modernity. How interpersonal relationships generate collective bonds with a cultural practice such as soccer. (Soccer as a means to move from the individual to the collective)