Modelo de negocio para la implementación de estaciones de carga para vehículos eléctricos, en la Empresa Biored Energy

Abstract

The business model is presented in order to achieve the deployment of public and private charging stations for electric vehicles in the city of Bogotá, in this way it seeks to contribute to the development of electric mobility in the country, these stations will be the point of starting from an ecological and responsible concept with the environment. In the first part of the document, the reader is contextualized about the progress that electric mobility has had in the country, likewise, a section is dedicated to the identification of the project based on the ECLAC logical framework methodology, which allowed the construction of the logical framework matrix. A second chapter is presented in which an analysis of the current market is made regarding the need for charging station infrastructure in the city of Bogotá, taking into account the rapid growth that electric vehicles have had in the country, in this study the market niche is segmented and current figures of the market under study are given. Subsequently, an operational technical study is presented, where different methods are developed, it is possible to know what the optimal size of the plant will be; The following chapter presents the technical and engineering study of the project in which the typical construction of a charging station for electric vehicles is evidenced, according to current regulations. Subsequently, the administrative study is shown in which the mission, vision, quality policy of the Biored energy company, the incorporation of a company and an updated organization chart are presented, taking into account the new business model that the company intends to implement . In the economic-financial study chapter of the project, the analysis of the results obtained that allow making the right decisions for the implementation of the business model is carried out, in this all the necessary financial variables are evaluated, such as IRR, NPV, cost ratio benefit, among others. Finally, a normogram is made focused on the current environmental regulations that are related to electric mobility in Colombia.