Inteligencia de negocios: modelo para la toma de decisiones, basado en la interacción de los criterios y las etapas del ciclo de ventas en el subsistema comercial de servicios en una empresa de IT en Latinoamérica
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Resumen
Due to the growth of industries and the rapid development of new technologies, the commercial subsystem of companies in the IT sector have been forced to renew both their service portfolio and their work tools, which are essential for business continuity, even more taking into account the variability of the business environment, so today flexible tools are needed to face any change. The development of a decision-making model in the commercial services subsystem of Hewlett Packard Enterprise in Latin America was carried out using a methodology that associates the interaction of the criteria and the stages of the sales cycle, this on a business intelligence tool which allowed to simplify processes and reduce time in obtaining and analysing the information to carry out the decision making.