Sistema Promotor de Turismo para Municipios de Colombia Basado en el Análisis de las Preferencias y Experiencias de los Visitantes

Abstract

We are in the digital age where numerous activities that formerly did not depend on information systems, today it is essential to have technological tools. The tourism is one of the sectors most benefited by technology, formerly travelers simply performed their leisure activities, by experiences of family or friends, traveled to sites that had previously visited or simply accommodate to tourism plan that offered a travel agency. Today the day is different, in the era of ”millenials.or ”digital travelers”we have a much stricter public, whose interest goes beyond having leisure activities but to live new and better experiences. In the case study, it was investigated that in Colombia there are many destinations that do not have a strong impact with respect to the number of visitors and this is due to the fact that many establishments have not given priority to the digital age, mainly in the municipalities with less population than 50000 inhabitants. Travelers have the Internet as their main resource and this is where this project will emphasize using a technological tool that allows sharing information for those who do not yet have enough information sources.